Campaign on the advertising network · 2026

CSS

For its campaign «Du stärkst deinen Bizeps.» (you build your biceps), CSS relies on the IMAGEMEDIA DOOH advertising network, across Switzerland and with high footfall.

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CSS design «Du stärkst deinen Bizeps.» (you build your biceps) on a totem next to the counter in the gym

In short

The health insurer CSS booked a nationwide campaign in our digital advertising network. The design «Du stärkst deinen Bizeps. Wir geben dir Rückhalt.» (you build your biceps, we've got your back) runs on totems in gyms, right next to the equipment, the counter and the entrance.

Client: CSS
Industry: Health insurance
Area: Digital
Year: 2026
Website: css.ch
Live status: being measured by our server right now

Nationwide with one booking

The campaign runs at locations all over Switzerland. This way CSS reaches an active, health-conscious audience in many regions at once, with a single booking at IMAGEMEDIA.

Exciting placements in the middle of training

The screens are right in the action: between the weight machines, at the entrance next to the class timetable and at the counter. People who train come several times a week and see the spot again on every visit. Footfall is correspondingly high.